Service Design: Designing for Experience Over Time

Service Design: Designing for Experience Over Time. Learn how to structure new service innovations that deliver value to customers and users

This training program helps you leverage methods of design thinking in order to produce new and compelling service and system designs. It serves as a foundation for thinking about the behavioral touchpoints a user may have with your company, and how those touchpoints can be better designed to support a more comprehensive and purposeful brand experience.

The training program’s primary emphasis is on diagramming and storytelling. You’ll learn to create quick, low-fidelity representations of ideas, so you can test these ideas and improve upon them. By embracing diagramming, storytelling, and rapid prototyping, you’ll be prepared to introduce a culture of making into your company or organization. You’ll understand how to visualize complex ideas, how to minimize complexity, and how to simply illustrate changes in a complex system.

Service Design: Designing for Experience Over Time Description


  • You should have a large workspace where you can spread out all of the course materials
  • (Optionally) You should have a friend who can work through the course with you

Server Side Rendering with React and Redux

What you’ll learn

  • Analyze an existing service in order to judge its efficacy and value. This provides you with a language of criticism and evaluation.
  • Think about experiences as a series of designed touchpoints. This is a new perspective on products, treating them as part of dynamic ecosystems.
  • Understand how changes in one part of a system impact another part of a system. Systems thinking realizes that ecosystems are complex, and simple causality is hard or impossible to identify.
  • Tell stories of how people experience designed artifacts. The ability to craft narratives becomes one of the most fundamental ways of communicating time-based interactions.
  • Visualize how a person interacts with touchpoints in order to achieve a goal. These time-based visualizations bring narratives and stories to life in accessible, approachable formats.
  • Articulate the value of designing for time-based experiences. This provides you with the ability to sell and evangelize for service based thinking.
  • Create rapid, low fidelity prototypes of experiences. Crafting prototypes of interactions helps show otherwise hidden system boundaries.

Who this course is for:

  • This course is for designers, looking to broaden their skillset and abilities
  • This course is for product managers, looking to understand the relationship between products, services, and design
  • This course is for business owners, looking to drive revenue and growth through new innovative service offerings

Service Design: Designing for Experience Over Time Free Download

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